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Creatify ai pricing plans 2026

Creatify's current 2026 plans - Free, Lite, Pro, Enterprise - with what each costs, the per-credit math, hidden costs, and how to pick the right tier this year.

Updated

Creatify pricing

Currency: USD · Last verified May 20, 2026

Plans

Pricing tiers

Free

$0

$0 annual

First-week evaluation before paid commitment

  • 10 video credits per month
  • Basic templates
  • Standard video quality
  • Single brand
  • Single user
  • Watermark on every output
  • Limited template access
  • No commercial rights

Lite

$45

$37/mo billed annually annual

Solo creators and freelance DTC marketers producing 20-50 video ads per month in 2026

  • 100 video credits per month
  • All templates unlocked
  • HD video output
  • No watermark
  • Commercial usage rights
  • 2 brand workspaces
  • Single user only
  • Advanced features cost extra credits

Pro

$95

$79/mo billed annually annual

DTC brands and small agencies producing video ads at scale in 2026

  • 300 video credits per month
  • Everything in Lite
  • Advanced features included (lip-sync, AI avatars)
  • 5 brand workspaces
  • Priority generation queue
  • 2 user seats
  • Additional seats $30-50/mo each
  • Per-credit unit cost favors heavier usage

Enterprise

Custom

Custom annual

Agencies and larger DTC brands needing custom avatars, API automation, or integrations

  • Custom credit allocation
  • Everything in Pro
  • Custom avatar creation included
  • API access
  • Dedicated success manager
  • Custom integrations
  • Annual contract standard
  • Implementation 2-4 weeks typical

Shuttergen

Pick the right 2026 plan. Then beat the category.

Creatify 2026 plans give you generation capacity. Shuttergen layers competitive intelligence on top - so the video ads you ship outperform what your category is already running.

Watch out

Hidden costs

  • Credits ≠ videos in 2026

    Same shape that's persisted from 2023. Basic talking-head = 1 credit. Lip-synced avatar video = 3-5 credits. Multi-scene AI ad = 5-10 credits. Lite's 100 credits typically produces 20-50 actual usable videos.

  • Custom avatar 2026 pricing

    Stock avatars are free. Custom avatars (your own talent or branded characters) cost $500-2,000 one-time per avatar plus credits per video. Enterprise tier sometimes bundles custom avatars into the contract.

  • Translation credits

    Multi-language output costs extra credits per language version. A single video translated into 5 languages typically runs 5-15 credits depending on quality settings.

  • Overage charges

    Exceeding monthly credit allocation runs $0.40-1.00 per credit depending on tier. Caps reset at billing date - track usage or set alerts.

  • Seat scaling on Pro

    Pro includes 2 seats; additional seats cost $30-50/mo each. A 4-person team pays $95 + 2×$40 = $175/mo - pushing toward Enterprise quote territory.

2026 plans at a glance

Free ($0): 10 credits/month, watermarked, no commercial rights. Extended demo only.

Lite ($45/mo): 100 credits, HD output, commercial rights, single user. The default solo-creator production tier.

Pro ($95/mo): 300 credits + advanced features included + 2 seats + 5 workspaces. The default small-team and scaled-DTC tier.

Enterprise (custom): Custom credits, API access, custom avatars included, dedicated AM. For brands and agencies with specific automation or branding needs.

Per-video economics on 2026 tiers

Lite at $45/100 credits = $0.45/credit. For a basic talking-head (1 credit): $0.45/video. For an advanced lip-synced ad (3-5 credits): $1.35-2.25/video.

Pro at $95/300 credits = $0.32/credit. Materially better unit economics. Advanced features included means more videos use fewer credits than on Lite. Effective per-video cost typically $0.50-1.50.

Enterprise typically negotiates $0.20-0.30/credit for higher-volume customers - cheapest per-unit but only worth it at meaningful volume.

Vs alternatives: Arcads Starter ~$5.50/video for UGC; HeyGen Creator ~$1.30/min talking-head. Creatify generally lands in the middle of the per-video range.

Pick the right 2026 plan. Then beat the category. Creatify 2026 plans give you generation capacity. Shuttergen layers competitive intelligence on top - so the video ads you ship outperform what your category is already running.

Try Shuttergen free

How to pick a 2026 plan

Start Free for one week. Validate that quality, templates, and UGC style fit your category and brand. 10 credits = 2-10 videos depending on what you try.

Move to Lite ($45/mo) by week two if quality validated and workflow makes sense. Most solo creators producing 20-50 videos/month land here permanently.

Move to Pro ($95/mo) when one of three triggers fires: hitting Lite's 100-credit cap regularly, routinely needing advanced features (lip-sync, custom avatars), or adding a second seat. Any one is the upgrade trigger.

Negotiate Enterprise only when you need custom avatars, API access for automation, or specific integrations. Below those needs, Pro plus extra seats is cheaper than Enterprise quotes.

How Creatify 2026 plans compare to 2026 alternatives

vs HeyGen (2026 plans): HeyGen Creator ~$24/mo entry-level, Pro ~$69/mo. Cheaper for pure talking-head workflows. Creatify wins on format diversity (talking-head + B-roll + UGC in one tool).

vs Arcads (2026 plans): UGC-style specialist with deeper actor library. Better per-video math for high-volume UGC. Creatify wins on format diversity.

vs Runway (2026 plans): Better for creative/narrative video. Worse for ad-focused workflow simplicity. Different category mostly.

vs Shuttergen: Layers competitive intel + brand-context generation on top of variant production. Different category - Creatify generates from a prompt, Shuttergen generates from a brief informed by category winners. Complementary, not competitive.

Internal: creatify-pricing, creatify-ai-pricing-2026, creatify-ai-pricing-plans.

FAQ

Frequently asked

What are Creatify's 2026 pricing plans?
Free ($0, 10 credits, watermarked), Lite ($45/mo, 100 credits), Pro ($95/mo, 300 credits + advanced features + 2 seats), Enterprise (custom, API + custom avatars). Annual billing saves 15-20%.
Which 2026 plan is best for solo DTC marketers?
Lite ($45/mo) for solo marketers producing 20-50 video ads/month with basic formats. Pro ($95/mo) if you routinely use advanced features (lip-sync, AI avatars) or produce 60+ videos.
Which 2026 plan is best for agencies?
Pro ($95/mo) covers most small agencies managing 3-5 brands. Enterprise only if you need custom avatars, API automation, or integrations. Validate Enterprise quotes against Pro + extra seats before signing.
How does Lite compare to Pro in 2026?
Lite is 100 credits, basic features only, single user. Pro is 300 credits with advanced features included, 2 seats, 5 workspaces, priority queue. Pro's per-credit math is ~30% better than Lite's.
Are there annual discounts on 2026 Creatify plans?
Yes - roughly 15-20% off paid tiers. Lite annual is $37/mo, Pro annual is $79/mo. Enterprise pricing is custom and typically annual by default.
Can I switch between Creatify plans?
Yes on monthly billing - upgrade or downgrade takes effect next billing cycle. Enterprise annual contracts are harder to flex mid-term; partial refunds are negotiable but not guaranteed.

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Pick the right 2026 plan. Then beat the category.

Creatify 2026 plans give you generation capacity. Shuttergen layers competitive intelligence on top - so the video ads you ship outperform what your category is already running.