Adspy pricing 2024

One retail tier, one price: $149/month for a Single-user seat, or $129/month billed annually. Identical to 2020-2023. The Team tier was sales-quote only, and the marketing site (then as now) pushed Single user as the default purchase.

What 2024 buyers got for $149 was meaningful: the largest publicly-indexed archive of Meta ads outside the Meta Ad Library itself, around 11B records at that point, with filtering on advertiser, keyword, country, device, and gender. Bulk CSV exports up to 10,000 rows per query made it usable for systematic competitive sweeps.

The catch in 2024 was already visible: a flat headline price next to alternatives that had quietly added coverage (TikTok, YouTube), workflow features (swipe files, ad-set tagging), and lower team-pricing transparency. Foreplay in particular had reached parity-or-better on most workflow dimensions by mid-2024.

Foreplay (2024): $99-199/mo, multi-platform, swipe-file workflows. Already the leading recommendation for new buyers by Q3 2024.

Motion (2024): $149-399/mo. Performance-creative analytics layer that AdSpy never built. Better for in-house performance teams that needed attribution + creative intel in one tool.

BigSpy (2024): $99-199/mo. Closest shape-for-shape competitor on multi-platform coverage. Slightly smaller archive, slightly cheaper. The natural side-by-side comparison.

Minea (2024): $49-129/mo. DTC/dropshipping focus. Cheaper alternative for product researchers, but narrower scope.

The 2024 pattern was already clear: AdSpy was still functional but no longer the obvious default. The 'still-on-AdSpy' subscribers were largely there for archive depth and workflow inertia, not because it was the best new-buyer choice.

Headline price: unchanged. Still $149/mo Single-user, still $129/mo annual. AdSpy continues to hold the line on price even as inflation has pushed peer tools higher.

Archive depth: grew from ~11B to ~13B+ ads. Two extra years of indexing, better backfill on previously thin verticals.

Feature surface: marginal. A handful of filter improvements and the API tier matured. No major workflow additions - no swipe files, no native creative-collaboration features, no multi-platform expansion.

Competitive context: worse. Every alternative that was credible in 2024 (Foreplay, Motion, BigSpy) has continued shipping. The 2026 multi-platform landscape makes AdSpy's Meta-only focus harder to justify for new buyers.

If you're researching what to budget for 2024 archived spend (for finance reconciliation or contract-renewal benchmarking), AdSpy in 2024 cost the same as today: $149 Single, ~$279-479 Team-quote range.

If you're comparing 2024-vs-now to inform a 2026 buying decision, the price didn't move but the relative value did - downward. The same $149 today buys a tool that's been lapped on platform coverage and team workflow by competitors who've shipped harder in the same window.

If you're auditing a 2024 contract before renewing, this is the conversation to have with the AdSpy account manager: 'pricing has been flat, but competitor coverage has expanded - what's the case for staying?' The honest answer is usually historical archive depth + workflow inertia, both real reasons to stay but neither a reason to recommend AdSpy to a new buyer.